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221 Industries announces new sponsorship deals with Pepsi Co. and Miller Lite

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Cory Smith
Cory Smith

Cory Smith, CEO of 221 Industries in Great Falls announced Wednesday that the entertainment company has signed an exclusive advertising contract with Pepsi Co. and Miller Lite through the summer.

“This gives us a big leg up in the ‘brand’ world to have both them signed,” Smith said. “We gain these distributors of corporate brands and only their products will be allowed at our shows.”

221 Industries returns to action with its Airbash 3 at The Sting Beer Gardens on July 20. While details are somewhat sparse right now, the event will, much like the past two, feature area motocross riders flying off ramps doing high-flying stunts.

As part of their new sponsorship deal, they’ll also be doing Pepsi-tasting events across Great Falls all summer with the 221 Industries Ring Girls. They’ll also be doing a photo shoot with them on June 8 at a location to be announced later.

Smith said the whole 221 Industries family is amped to Having both Pepsi and Miller on board helping them put on big events in the near future.

“We’re very excited. It’s good to have them on board.”

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